We could’ve said, “Hey, new resort. Come visit.” But where’s the magic in that? Instead, we took inspiration from Singin’ in the Rain, Fatboy Slim’s Weapon of Choice, and La La Land to create a breathtaking video campaign that transforms Myrtle Beach Oceanfront into a dream sequence. A couple dances through the resort in a stunning blend of tap, ballet, and jazz, revealing ocean views, luxe amenities, and pure joy. And because one masterpiece wasn’t enough, we created extra content to showcase the resort even further. Because this isn’t just a stay—it’s an experience.